A new report by XploreMR studies the growth drivers, trends, restraints, and highlights of the global green pepper market. Presenting exclusive insights into the market from 2017 to 2022, the report projects that the market will witness notable growth during the forecast period. The dried berries of capsicum annuum plant go by the name of green pepper, and are also called capsicum or bell paper. Green pepper acts as a natural food preservative and possesses excellent nutritional composition. The growth of the market is predominantly attributed to growing awareness among consumers regarding its health benefits, and increasing adoption among food processors and processed food manufacturers. Moreover, the inclination amongst consumers towards organic food ingredients will also complement the market growth in the years to come.

Strong Nutritional Presence Escalates Consumption in Food Sector

Majorly produced in the Americas, green pepper has been witnessing significant demand, on the back of increasing adoption in the production of a variety of foods products across the world. On the back of its preservative characteristics, green pepper is finding wide-scale adoption as a premium quality natural food preservative in applications such as freezing and canning among food processors and manufacturers of processed food. Furthermore, green pepper is extensively used in culinary applications, which will continue to bestow lucrative revenue opportunities through the forecast period. Although the share of green pepper is comparatively lower than white and black pepper, high usage in brine mixture or vinegar and other products will give a boost to market growth. Increasing health consciousness among consumers is also a factor driving the green pepper market on a positive growth trajectory. Being a source of calcium, potassium, iron, dietary fiber, manganese, and vitamin C, green pepper is being used by health-conscious consumers and food innovators in the preparation of rare varieties and exotic cuisines. Furthermore, backed by its antioxidant nature, green pepper is also being used in the dietary regime of patients suffering from cancer, liver, and cardiovascular conditions, thereby enhancing revenue prospects.

Europe Scores High as Demand in Culinary Applications Soars

Europe is anticipated to reign supremacy over the regional landscape, owing to high demand in culinary applications, and will continue to bestow lucrative opportunities to market players. Moreover, the other major regions, such as North America and Asia Pacific are also forecasted to contribute to the market growth, on the back of increasing consumer demand coupled with increasing inclusion in diets.