A great market potential in emerging economies provides huge growth opportunity for confectionery packaging manufacturers
Emerging markets such as India, China, and Africa etc. provide a huge growth potential for confectionery products. Africa is expected to showcase second fastest growth rate in terms of consumption for confectionery packaging after Asia-Pacific.
This region is also witnessing an inflow of foreign investment in manufacturing of confectionery products. South Africa is expected to exhibit progress in terms of income levels, further supporting the strong economic prospects of the African region.
Multinational as well as domestic players are anticipated to enter the markets through various entry strategies that include exports, sales agents and manufacturing. Multinational players as well as domestic players are setting up manufacturing operations in emerging markets and are characterized by shifting away from ‘premiumisation’ of confectionery products.
Confectionery Packaging Market: Global Industry Analysis 2012 - 2016 and Opportunity Assessment 2017 - 2027Buy Now
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