Marula Oil Market

Marula Oil Market

Global Market Study on Marula Oil: Rising Preference for Natural Antioxidants in Cosmetics Boding Well for Market Growth

  • XPLREP4203

  • June, 2020

  • 240 Pages

  • Nutraceuticals

Extensive Adoption in Cosmetic Sector Upholds Valuation of Marula Oil Market

The global marula oil market is anticipated to expand at a healthy pace through the forecast period (2019 - 2029). The growth of the market is predominantly attributed to the surging adoption in the cosmetics industry, backed by the oil's ability to soften, nourish, and revitalize skin. As more players in the cosmetic industry increasingly use marula oil in the production of skincare, haircare, and personal care products, the marula oil market is anticipated to progress on a positive growth trajectory in the forthcoming years. Moreover, increasing consumer preference for natural ingredients and products will continue to complement the demand for marula oil.

Consumption in Cosmetic Industry Backed by Beneficial Skin Properties of Marula Oil

Marula oil, a derivative of fruit from the marula tree, is majorly found in Southern Africa regions such as Namibia, South Africa, Zimbabwe, Botswana, Swaziland, and others. Marula oil holds numerous skin-protecting properties, and is hence used as an ingredient in the production of cosmetic products, which continues to remain the most prominent growth driver. Backed by the strong presence of antioxidants and essential omega fatty acids, marula oil is beneficial to skin and hair. Likewise, the presence of steric acid coupled with advanced hydrating properties, aids in maintaining optimal levels of moisture on the skin, thus further pushing the adoption in the cosmetics industry.

Moreover, Europe and North America are among the leading importers of marula fruit and oil, which are also utilized in the preparation of beer, juice, jam, wine, and other edible products. In addition to being a highly sought-out ingredient in the cosmetics sector, marula oil finds consumption for medicinal purposes, backed by an enriching presence of essential oils that hold numerous beneficial properties. Owing to the shifting consumer preferences towards natural products over artificial additives, coupled with increased spending on personal care, the demand for marula oil will remain high in the cosmetics industry.

Mushrooming Demand for Eco-friendly Ingredients Transmutes into Remunerative Opportunity

In recent years, the cosmetic industry has witnessed significant changes, on the back of increasing preference for natural products. On this premise, the demand for vegetable oils has witnessed a remarkable upsurge in the cosmetics industry, on the back of their moisturizing effect. Mineral oil, which is derived from petroleum, has an adverse environmental effect during its extraction process, thus increasing the preference for vegetable oil by leaps and bounds, owing to its eco-friendly nature.

Moreover, the growing demand for vegetable oil, extracted from almonds, marula, castor, and coconut, among others, has also propelled the demand for marula oil which is also a type of vegetable oil. Besides, its antibacterial properties proved a competitive edge to marula oil over the available alternatives. Mineral oils are prone to impurities and contaminants, thus further fuelling the demand for marula oil.

Cultural importance in South African Region Bolsters Consumption

Marula trees hold tremendous social and cultural importance in the South African region, and marula oil is a vital part of the regular diet in these regions. Marula oil is used as cooking oil in these regions and hence finds remunerative opportunities in the region. On the other hand, the oil is widely used across the U.K., U.S., France, Italy, and others which are also contributing to the growth of the market.

Competitive Landscape of Marula Oil Market

Some of the key players of the marula oil market studied in the report include, but not limited to Variety of Marula Oils have been introduced by the manufacturers and some of the global market players manufacturing Marula Natural Products (Pty) Ltd, Metiista, AFRICAN BOTANICS, Lonza Group, Natural Sourcing, LLC, ROK Stars PLC, ACURE ORGANICS and others.

Marula Oil Market: Report Scope

The latest market report by XploreMR on the global marula oil market evaluates the opportunities and current market scenario, providing insights and updates about the corresponding segments involved in the global marula oil market for the forecast period of 2020-2030. The report provides detailed assessment of key market dynamics and comprehensive information about the structure of the global marula oil market. This market study contains exclusive insights into how the global marula oil market is anticipated to grow during the forecast period of 2020-2030.

The primary objective of the global marula oil market report is to provide insights regarding opportunities in the market that are supporting the transformation of global businesses associated with marula oil. It is important to consider that, in an ever-wavering economy, we provide estimated (Y-o-Y) year-on-year growth rate in addition to compound annual growth rate (CAGR) for overall forecasts, enabling readers to better understand the analysis and evaluation of the global marula oil market, and to discover lucrative opportunities.

This study also provides an estimate of the global marula oil market size, and corresponding revenue forecasts carried out in terms of absolute $ opportunity. It offers actionable insights based on the future trends in the global marula oil market. Furthermore, new and emerging players in the global marula oil market can use the information presented in the study to make effective business decisions, which will provide momentum to their businesses, as well as contribute to the growth of the marula oil market.

This study is relevant for manufacturers, suppliers, distributors, and investors in the global marula oil market. All stakeholders in the global marula oil market, as well as industry experts, journalists, and business researchers can leverage the information and data presented in XploreMR’s study.

Global Marula oil: Research Methodology

XploreMR is committed to providing unbiased market research solutions to its clients. XploreMR follows a robust methodology in the deduction of data included in its reports. A unique research methodology is utilized to conduct extensive research on the global marula oil market, and to reach conclusions about the future growth prospects of the global marula oil market. The research methodology uses primary research methods, coupled with secondary research methods, which ensure accuracy and reliability of the conclusions in this report.

A demand-side approach is followed to estimate the sales of target products, followed by an in-depth supply-side assessment of value generated, key trends, and events over a predefined period. This methodology is based on the use of standard market structures, methods, and definitions that are based on inputs from local sources in over seven regions - North America, Latin America, Europe, South Asia, East Asia, Oceania, and the Middle East & Africa, which XploreMR considers for segmenting the global market. Statistics, characteristics, and variances are collected at a regional level, aggregated at the same level, and then synthesized at a global level, to create global market measurements. Our main sources of research include-

  • Primary Research
  • Secondary Research
  • Trade Research
  • Social Media Research

XploreMR’s study on the global marula oil market offers information divided into five important segments - nature, type, source, application, and region.


  • Organic
  • Conventional


  • Cold Pressed Oil
  • Cold Processed Virgin Oil


  • Soft Kernal Seed Oil
  • Whole Nut & Nut's Hard Shell


  • Skin Care Products
  • Hair Care Products
  • Cosmetic Products
  • Other


  • North America
  • Latin America
  • Europe
  • South Asia
  • East Asia
  • Oceania
  • Middle East & Africa
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Global Market Study on Marula Oil: Rising Preference for Natural Antioxidants in Cosmetics Boding Well for Market Growth
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