Global Face Mask Market

Global Face Mask Market

Global Market Study on Face Mask: APEJ to Remain Most Lucrative Market for Face Mask During 2017 to 2026

  • XPLREP531

  • February, 2018

  • 170 Pages

  • Skincare

Global Face Mask Market to Touch Valuation of US$ 10.5 Bn by 2026

The global face mask market is forecasted to behold healthy growth during the forecast period (2017 to 2026), according to a new market study by XploreMR. The growth of the market is predominantly attributed to rising awareness regarding the importance of wearing face masks. Furthermore, facemasks offer protection from airborne infections such as influenza, chickenpox, mumps, measles, and other hospital-acquired infections, thus gaining adoption among consumers and healthcare workers. On the other hand, the outbreak of COVID-19 has propelled the demand for face masks across the globe, and has created a lucrative revenue opportunity for the market.

Along similar lines, high demand for facemasks among frontline healthcare workers, such as nurses and medical practitioners to avoid exposure to infectious viruses and microorganisms will continue to complement the market growth. On the back of these factors, the global face mask market is anticipated to expand at an impressive CAGR of 6.4% through the assessment period, and attain a valuation of US$ 10.5 Bn by the end of 2026.

Advent of Novel Manufacturing Technology Proliferates Production

A highly popular product among consumers who seek skincare solutions, the demand for face masks has persisted high through the years as they improve general skin health by preventing exposure to pollutants in the atmosphere. Likewise, the advent of novel production technologies has been crucial to the growth of the market, resulting in purpose-specific product innovation through the extraction of active ingredients in plants and their application in combination with products such as clay, warm oil, or cream. Moreover, the technologies have facilitated production in large quantities, thus enabling manufacturers to rake in revenue at a higher pace.

Surging Popularity of Face Masks Among Working Class Population Ensures Healthy Adoption

In the recent past, face masks have emerged as a new trend in the cosmetics industry, owing to consumer demand for anti-ageing formula. Backed by expensive spending on marketing campaigns and celebrity endorsements, the popularity of face masks has considerably surged in over the years. Amid hectic lifestyles in developed and developing countries, consumers are highly preferring comfortable and portable facemasks over using multiple beauty products.

On this premise, face masks have been gaining traction among modern age metropolitan consumers, and the widening base of the working-class population across the globe is expected to be beneficial to the growth of the market. There has been a paradigm shift in preferences among working-class consumers towards natural ingredients-based and natural beauty solutions, over chemical-based beauty products. On this premise, natural ingredients such as botanical extracts, aloe vera, and honey, and do-it-yourself (DIY) face masks, have emerged as popular & novel ingredients used in commercialized face masks.

Segmental Highlights: APEJ Bestows Lucrative Revenue Opportunities

On the regional front, Asia-Pacific excluding Japan (APEJ) is projected to remain at the forefront of the global market, accounting for the majority of market share through the forecast period. The region's dominance can be attributed to improving economic standards and changing lifestyles of consumers. Likewise, the strong presence of well-established face mask manufacturers and a wide base of young population that is highly conscious of their physical appearance will further boost the growth of the market in the region.

Based on the product type, peel-off masks, cream masks, and clay masks are foreseen to remain the most sought-out products, owing to their properties such as temporary skin tightening & stimulation of blood supply, elimination of impurities & dirt. On the other hand, sheet masks and warm-oil masks are expected to record growth owing to the comfort and enhanced blood circulation they offer.

Competitive Landscape of Face Mask Market

Some of the major players studied in the report include Oskia Skincare Ltd., Christian Dior SE, L'Oréal S.A, Ren Skincare, Clarins S.A., CHANEL SA, Elizabeth Arden, Inc., Unilever, P&G, Kao Corporation, Shiseido, Johnson & Johnson, Estée Lauder, Shanghai Chicmax Cosmetics Co Ltd, and Shanghai Pehchaolin Daily Chemical Co Ltd. Market players

Once deemed as domain of the young, face masks have been gaining popularity among the older population as well since the recent past. With surging adoption of face masks, an enormous opportunity exists for companies to make product innovations using novel ingredients and formulas. The male population has also been gaining a major share of the face masks market worldwide, apart from female population. Although some studies consider face masks to only be good for hydration of the skin, several product variations claim different outcomes including prevention of acne, hiding fine lines, and lifting.

XploreMR has recently developed and published an exhaustive research report, titled “Face Mask Market: Global Industry Analysis (2012-2016) & Forecast (2017-2026)”. The report tracks expansion of the global face mask market, imparting dynamics and forecasts on the market for the period between 2017 and 2026. Key players in the market can avail this exclusive report to assess the inferred forecast for better understanding the market’s current conditions, and developing informed strategies for future expansion of their businesses.

Revenues from the market players over the historical period have been benchmarked for developing baselines to forecast the market size for the forecast period. Infusing quantitative intelligence with qualitative insights, the report delivers an accurate forecast on growth of the global face mask market.

Report Synopsis

The report has been composed for catering concerns of every face mask organization across the global landscape. Key areas addressed in the report include the market dynamics, opportunities, drivers and restraints, which are likely to have a significant impact on the market expansion in the foreseeable future. An exhaustive analysis has been offered on these factors to provide better understanding on the ways that face mask is produced and distributed among end-users, along with a presumptive study on the likely future transformations in the face mask market globally.

Cost structure, pricing analysis, and supply chain of face mask have been elucidated comprehensively in the report, along with intelligence on regulatory standpoint of face mask for identifying remunerative avenues and restrained aspects in the market landscape. An executive summary, which initiates the report, offers a concise yet insightful analysis on key market segments coupled with relevant market numbers. The overview chapter, trailing the executive summary, offers a complete scenario of the global face mask market, including a succinct market introduction and a formal definition of “face mask”.

Competition Landscape

XploreMR’s report on the global face mask market conveys an outlook on the engaged scenario of the market, featuring rivalry prevalent among key companies and elucidating future circumstances of the market in its concluding chapter. This chapter of the report profiles key market players and offers intelligence on them in terms of product overview, company overview, key financials, key developments and SWOT analysis.

Companies mentioned in the report have been minutely examined, covering novel strategies employed, product innovations being undertaken, and impending or likely mergers & acquisition activities between the market players. This chapter is crucial for the report readers as it imparts an in-depth analysis on the competitive scenario of the global face mask market, which can be leveraged by the market players for planning their future business direction.

Research Methodology

Credibility of the researched statistics and data is backed by the unique research methodology employed by the analysts at XploreMR, which ensures higher accuracy. XploreMR’s research report on the global face mask market can assist its readers in gaining detailed insights on many different aspects governing the market around key regional segments included in the report.

The report readers can further slate key strategies for tapping into vital revenue pockets and gaining benefits over the intensifying competition in the market. Information presented in the report has been scrutinized and monitored thoroughly by XploreMR’s industry experts. Figures and numbers offered in the report have also been validated by the analysts in order to facilitate strategic decision making for the report readers.

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Global Market Study on Face Mask: APEJ to Remain Most Lucrative Market for Face Mask During 2017 to 2026
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